FARM TALK

The following tips can enhance your promotional strategies:

• Attend garden shows or trade fairs. You can bring and display your exotic plants in the garden shows or trade fairs so the customers will see them. Display your gardens’ name, location, proximity to the market, and plants grown.
• Publish in all media outlets. Submit pictures of your garden and plants in magazines, TV, Internet, and newspapers to have a wider dissemination to the reading public.
• By word-of-mouth. Often times you invite some visitors for some special occasions like; birthdays, get together, Christmas parties, or any occasions you may establish
• Show to your guests your beautiful urban garden plants. You may give them
• as a token out of your plants and tell them your plants are for sale if they
• have some friends interested to buy plants from you at discounted price.
• Send brochures of your urban garden to gardening sites. Invite site owners to help you promote your urban garden plants for a percentage fee say 50-60% for the gross sale of your plants. This methods is called affiliates, resellers or partners wherein both of you earns an income. A win-win strategy.
• Accept consultancy or speaker ship. As an expert you can accept consultancy in symposia to those interested in urban gardening. While at this event you can insert your garden in your talks. You can tell your audience about your urban garden, what plants are grown and they are for sale. You may also bring with you your sample plants to the events and sale or give them to your audience.

In urban gardening you can enjoy the work in your garden, feel the freshness of the surroundings because of the smell of sweet flowers, the vigorous growth of your plants, and at the same time it can provide you with additional income.